Indonesian media highlight Halal Expo Sarajevo as a key international event set to take place from June 17–19, bringing together global experts and companies in the heart of the Balkans. Sarajevo is emerging as a bridge between East and West in halal industry, culture, and tourism.
The article emphasizes that this event is part of the broader “Halal Days in Bosnia” festival, aimed at promoting halal culture among the Muslim majority in Bosnia and Herzegovina. The report highlights that the expo will focus on three main sectors: food and beverages, cosmetics and healthcare, and halal tourism. It also points out that the event is organized by Rekaz LLC, a Sarajevo-based company led by CEO Mohammed Sherbi, who has over 28 years of experience in connecting business networks between the Western Balkans and the Middle East.
The article further notes the collaboration with respected institutions such as the Bosnian Agency for Halal Quality Certification, The Standards and Metrology Institute for Islamic Countries, Halal Expo USA (Florida), Saudi International Halal Expo, European Halal Development Agency, Halal Expo Istanbul, and the World Halal Summit Türkiye.
The article underlines the strategic importance of Bosnia and Herzegovina’s position within the Adriatic region, which includes countries such as Croatia, Montenegro, Serbia, North Macedonia, Slovenia, and Kosovo. It describes the region as home to approximately 21 million people, with a combined GDP of over €220 billion and attracting nearly 48 million tourists annually—making it an attractive market for halal industries.
The report concludes by emphasizing Sarajevo’s role as a cultural and economic bridge between East and West, thanks to its majority Muslim population and shared cultural and linguistic ties in the region. It states that Halal Expo Sarajevo 2025 is a significant step toward positioning Bosnia and Herzegovina as a regional hub for the global halal market.
Source: bisniswisata.co.id
